After more than a year

One of my colleagues at office asked me yesterday.

‘It has been more than a year now and what do you think has changed?’

His voice was one of dreary exhaustion and also one of a person in the last mile. I guess a lot of us go through it sooner or later. I will dwell on this in a while.

Looking back, I can see a picture. I can see a beautiful collage of people moving around. The flurry of excitement when we started. The long hours spent in tuning things for the launch. Oh oh,..let me go to the days when I had a parley with Kunal about joining the company. Oh not so long ago and fresh as a mayflower.

I had eventually joined and never turned back since. We were such a small team and it was funny knowing that everything for our company was happening in that small room. A bag full of beer and a few cigarettes gave us all the company.The portal kept crashing once in a while and people kept using our services for hours, for free. Those were the days when every small interaction was a entry in our log and every customer was contacted to get feedback. Every small thing mattered and everybody was on-top of everything.

We have moved considerable since. Most importantly, for me, we have spoken to so many different people to be able to see all the possible avenues to be able to apply ourselves in our quest to reach out to people and tell them about our services. Interestingly, the list might seem funny as we have spoken to Telecom operators, handset manufacturers and also reached out to people through the regular phone channel. This can be looked at as a sort of vertical integration of sorts. Trying to grab value from every part of the value chain.

We have been able to open up a few more channels from other categories such as travel and premium customers and things are looking pretty spiced up for the moment. Waiting for the point of inflection and I would predict that it is only a matter of time.

I am not keeping my fingers crossed, rather both my legs are on the gas pedal and the clutch. Revving hard and biding for the moment to fire on all cylinders.

Thumbs up!


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